Examlex
Which of the following is a problem involved in cross-cultural analysis?
Service Dimension
Aspects that define the quality and nature of a service, including tangibility, reliability, responsiveness, assurance, and empathy towards customers.
Tangibles
Tangibles are physical items or assets that can be seen, touched, and quantified, often used to assess service quality in businesses.
Marketing of Services
Strategies and tactics used to promote and sell intangible services, as opposed to tangible goods.
Delivery Gap
A type of service gap; the difference between the firm’s service standards and the actual service it provides to customers.
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