Consumer Research Has Revealed a Large Segment of Socially Concerned

question 47

True/False

Consumer research has revealed a large segment of socially concerned consumers who favour products that have been modified to meet environmental concerns.

---

Definitions:

Hierarchical Model

A way of organizing objects, ideas, or information in a structure where items are ranked according to levels of importance or authority.

Correlation Coefficients

Statistical measures that indicate the extent to which two or more variables fluctuate together.

Theoretical Entity

Concepts or things that are assumed to exist to rationalize, explain, or predict phenomena, although they may not be directly observable.

Frontal Cortex

a region of the brain located in the front part of the cerebral cortex, involved in decision making, problem solving, conscious thought, and social behavior.