If a Unit Sells for $11

question 116

True/False

If a unit sells for $11.40 and has a variable cost of $3.80, its contribution margin per unit is $7.60.

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Definitions:

Theory of Planned Behavior

A psychological theory that links beliefs and behavior, stating that individual behavior is driven by behavioral intentions where attitudes, subjective norms, and perceived control play significant roles.

Perceptions of Control

An individual's belief in their capability to influence events or outcomes in their lives, which can significantly impact their psychological well-being and behavior.

Stages of Change Model

A framework for understanding the process of intentional behavior change, consisting of precontemplation, contemplation, preparation, action, and maintenance stages.

Precontemplation Stage

Precontemplation Stage is the phase in behavior change models where the individual is not yet considering change or unaware of the need to change.