During the Year,Mega,Inc

question 104

Multiple Choice

During the year,Mega,Inc.had revenues of $400,000 of which $310,000 was collected from customers.It also had expenses of $360,000 of which $280,000 was paid.The shareholders were paid $20,000 in dividends.Net income for the year equals ________.

• A)$10,000
• B)$30,000
• C)$40,000
• D)$20,000

Evaluate methods for reducing prejudice and improving intergroup relations.

Recognize the impact of self-esteem and intelligence on susceptibility to persuasion.

Understand the process and significance of cultural assimilation.

Understand the psychological and physiological causes of sexual dysfunction.

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Definitions:

Jingles

Short, memorable songs or tunes used in advertising to convey a product's attributes or benefits and to increase brand recall.

Advertising Wearout

The phenomenon where an advertisement loses its effectiveness due to repeated exposure over time, leading to audience boredom and a decline in response rates.

Advertising Burnout

A situation where consumers become indifferent to advertising messages after being exposed to excessive amounts of advertising.

Sleeping Effect

A phenomenon where the persuasiveness of a message increases with time after it has been initially discounted or forgotten.