Examlex
How has Southwest Airlines combined cost-cutting measures with differentiation? The company has been able to reduce costs by not assigning seating and by eliminating meals on its planes.It has also been able to promote in its advertising that its fares are so low that checked bags fly free,in contrast to the fees that competitors such as American and United charge for checked luggage.Medium;Comprehension
Creating Social Reality
The process through which media and communication practices construct and shape the perception of social norms and realities.
Internalizing Norms
The process by which individuals adopt the norms and values of their society as their own, guiding their behaviors and decisions.
Dot-Com Companies
Businesses that operate primarily on the internet, often associated with the boom and bust of the late 1990s and early 2000s.
Stock Market Crash
A sudden dramatic decline of stock prices across a significant section of a stock market, resulting in a significant loss of paper wealth.
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