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On a CVP Graph,the Line That Begins at the Origin

question 182

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On a CVP graph,the line that begins at the origin represents:


Definitions:

Heuristic/Systematic Model

Theory that posits two routes to persuasion, via either conscious or automatic processing.

Personal Relevance Theory

A theory suggesting that people are more likely to be persuaded by messages that they find personally relevant or meaningful.

Peripheral Cue

A type of stimulus in persuasion that influences a person's attitude or behavior through indirect or secondary features, rather than the central message itself.

Central Route

A method of persuasion that involves deep processing of information, focusing on the arguments and content to change attitudes.

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