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Market Demand
The total volume of a product or service desired by consumers at a particular price and time.
Customer Demand
Refers to the quantity and type of goods or services that consumers are willing and able to purchase at various prices during a specified time period.
Bottom-Up Analysis
An analysis method that starts at a micro level, considering specific details and data, before building up to a broader perspective to understand a larger system or market.
Geographic Area
A specific portion of the Earth’s surface characterized by distinct boundaries, which can be defined by natural or artificial features.
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