Examlex
________ categorizes costs related to customers into different cost pools on the basis of either different classes of cost drivers or different degrees of difficulty in determining the cause-and-effect (or benefits-received) relationships.
Buying Process
The series of steps or stages a consumer goes through, from recognizing a need to making the purchase decision and post-purchase evaluation.
Corporate Customers
Businesses or organizations that purchase goods or services for professional use or reselling.
Plan
A detailed proposal for doing or achieving something, often involving a series of steps to be taken to accomplish a goal.
Customer Profile
Detailed information about a customer or consumer group, including demographics, preferences, and buying behaviors.
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