Which of the Following Is a Strategy That Focuses on Forging

question 111

Multiple Choice

Which of the following is a strategy that focuses on forging long-term partnerships with customers?

• A) exchange targeting
• B) relationship marketing
• C) niche marketing
• D) transactional marketing

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Definitions:

Nondirective

A therapeutic approach where the counselor or therapist provides support and reflection without directly guiding or controlling the client's decisions or actions.

Facilitative Conditions

Environmental or interpersonal conditions that enhance the growth, learning, or performance of individuals, such as empathy, respect, and authenticity in a therapeutic setting.

Counseling Theory

A framework or model that guides counselors in understanding clients' problems, making assessments, and developing interventions.

Beck

Aaron Beck is a psychiatrist known for developing Cognitive Therapy, which later became known as Cognitive Behavioral Therapy (CBT), a primary form of psychological treatment.