To Find a Target Market, a Firm Can Use One

question 144

Multiple Choice

To find a target market, a firm can use one of these targeting strategies.

• A)total market strategy and the undifferentiated strategy.
• B)product differentiation strategy and the customer differentiation strategy.
• C)demographic strategy and the psychographic strategy.
• D)socioeconomic strategy and the psychological strategy.
• E)undifferentiated strategy, the concentrated strategy, and the differentiated strategy.

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Definitions:

Industrial Revolution

A period of major industrialization from the late 18th to early 19th century that transformed mostly rural, agrarian societies in Europe and America into industrial and urban.

Britain

A country located on the island of Great Britain, part of the United Kingdom, known for its rich history, cultural influence, and political power.

France

A country in Western Europe known for its cultural influence, history, and contributions to art, philosophy, and science, as well as its role in various global affairs.

Utopian Societies

Idealistic communities or societies aiming to create a perfect social, legal, and political system, often portrayed in literature and philosophy.