Scenario 8

question 121

Multiple Choice

Scenario 8.2 Use the following to answer the questions.Precision Brake Company is a supplier of brake components to the manufacturers of lawn tractors and 4-wheel ATV's. It also sells its products to independent repair centers, dealers, and other wholesalers in the northeast and southern states. Precision Brake has done research on the demand for lawn tractors and found that most manufacturers are in the states of Kentucky, Tennessee, and Alabama. Research also shows that most of the dealers who sell directly to individual consumers are in the Midwestern states, while dealers who sell to small business landscaping companies tend to be located in the northeastern states. Company executives are considering expansion of its distribution to markets in the Midwest.
-Refer to Scenario 8.2. When Precision Brake's sales team calls on tractor manufacturing companies, the meetings typically include the engineers who design the tractors. In this situation, the engineers would most likely be considered to be ____, part of the buying center.

• A)gatekeepers
• B)influencers
• C)users
• D)buyers
• E)controllers

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Definitions:

Pest-Induced Crop Losses

Crops damaged or destroyed by pests, resulting in decreased agricultural production and economic losses for farmers.

Ideal Pesticide

A theoretical pesticide that eliminates or controls pests without causing harm to humans, non-target species, or the environment.

Target Organism

A specific species or group of species that a particular pesticide or herbicide is intended to affect or control.

Pheromones

Chemical signals released by an organism that influence the behavior or physiological response of other individuals of the same species.