Lindsay Stops by the Safeway Grocery, Her Preferred Store, on the Way

question 94

Multiple Choice

Lindsay stops by the Safeway grocery, her preferred store, on the way home from work. She picks up her usual brand of laundry detergent and orange juice, but she sees that there are no more range-free eggs available. Lindsay is very concerned about the ethical treatment of animals and so she leaves Safeway and goes to another grocery to purchase the range-free eggs. Lindsay's purchase of the laundry detergent and orange juice would most likely be classified as _____ products. Her purchase of the eggs would most likely be classified as ______ products.

• A)convenience; brand loyal
• B)convenience; shopping
• C)convenience; specialty
• D)shopping; specialty
• E)shopping; shopping

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Definitions:

Political Campaign

Organized efforts to influence the decision-making process within a specific electorate, often aimed at electing candidates to public office.

Government Communicator

A professional responsible for conveying and managing information between government entities and the public.

Public Affairs

The management of relationships and communications between an organization and the public, especially in the realms of political and societal interest.

Public Relations

A communication strategy aimed at developing advantageous relationships between groups and their stakeholders.