The Product Deletion Process Is Similar to the ____ Step

question 182

Multiple Choice

The product deletion process is similar to the ____ step of the new-product development process because both involve deciding whether the product should be in the product mix based on an assessment of sales, costs, and profits.

• A) idea generation
• B) screening
• C) product development
• D) test marketing
• E) business analysis

---

Definitions:

Supply Chain Revenues

The total income generated from the end-to-end processes involved in the production and distribution of goods.

Quick Response

A strategy in the retail industry to increase efficiency by replenishing products quickly based on consumer demand signals.

Overstock Quantity

Excess inventory that exceeds the demand for a product, often resulting in holding costs and potential markdowns.

Profits

are the financial gains that remain after all expenses, including costs of goods sold, operating expenses, and taxes, have been subtracted from a company's total revenue.