Sebastian, Kevin's Sales Manager, Points Out to Him That His

question 214

Multiple Choice

Sebastian, Kevin's sales manager, points out to him that his last shopper in the housewares department didn't seem interested or involved as he explained the new food processor to her. Sebastian suggests that Kevin use a(n) ____ as part of his presentation next time.

• A) video
• B) information pamphlet
• C) demonstration
• D) trial close
• E) overcoming objections approach

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Definitions:

Content Theories

Theories that focus on identifying and understanding the specific needs and motives that drive human behavior and satisfaction in organizational contexts.

Different Needs

The varied and unique requirements or wishes of individuals or groups to achieve satisfaction or fulfillment.

Motivation

The internal drive that compels individuals to act towards achieving goals, influenced by both intrinsic factors (inner desire) and extrinsic factors (external rewards).

Organizational Behavior

A field of study focused on understanding, explaining, and improving attitudes of individuals and groups in organizations.