Natalie Is a Sales Representative with Nike

question 201

Multiple Choice

Natalie is a sales representative with Nike. Tomorrow she will join with people from the firm's financial, engineering, and other functional areas to engage in the personal selling process. Natalie is engaged in

• A)Trade selling
• B)Missionary selling
• C)Relationship selling
• D)Team selling
• E)Technical selling

---

Definitions:

Framing Effect

A cognitive bias where people decide on options based on whether they are presented in a positive or negative way.

Availability Heuristic

A cognitive shortcut that relies on immediate examples that come to a given person's mind when evaluating a specific topic, concept, method or decision.

Creativity

The ability to produce original and valuable ideas or solutions.

Writing Skills

The ability to express ideas and thoughts clearly and effectively in written form.