Exhibit 15-5 Below You Are Given a Partial Excel Output Based on Based

question 19

Multiple Choice

Exhibit 15-5
Below you are given a partial Excel output based on a sample of 25 observations.
-Refer to Exhibit 15-5. The interpretation of the coefficient on x₁ is that

• A)a one unit change in x₁ will lead to a 25.625 unit change in y
• B)a one unit change in x₁ will lead to a 25.625 unit increase in y when all other variables are held constant
• C)a one unit change in x₁ will lead to a 25.625 unit increase in x₂ when all other variables are held constant
• D)It is impossible to interpret the coefficient.

---

Definitions:

Traditional Media

Media channels that have been traditionally used for mass communication, including television, radio, newspapers, and magazines.

Media-sharing Sites

Platforms online that allow users to upload, share, and view videos, images, and other media content.

Owned Media

Any media content that is controlled by an organization, including websites, blogs, and social media accounts.

Microblog

A form of blogging that allows users to share small pieces of content, such as short sentences, images, or video links, typically on platforms like Twitter.