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Subunit managers are better informed about their suppliers than top management is.
Cultural Leveling
The process whereby different cultures become similar to one another as a result of travel, communication, and other forms of interaction, leading to a reduction in cultural diversity.
Subculture
A subgroup within a broader society that possesses distinct beliefs or interests, diverging from the predominant cultural norms.
Cultural Spin-off
A product or project that emerges from another, usually more established cultural product, retaining some original elements while exploring new directions.
Counterculture
A way of life and set of attitudes opposed to or at variance with the prevailing social norm.
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