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In May 2011,the average price of gasoline in the United States was $3.76 per gallon,and consumers purchased nearly 5 percent less gasoline than they had during May 2010,when the average price of gasoline was $2.79 per gallon.Based on these figures,when the price of gasoline rose from $2.79 per gallon to $3.76 per gallon,total revenue
Fixed Costs
Costs that do not change with the level of production or sales activities within a certain range.
Break-Even Point
The point at which the amount of goods produced or sold results in revenues that are exactly equal to the costs, leading to no profit or loss.
Contribution Margin Ratio
The percentage of revenue remaining after deducting variable costs, indicating how much revenue contributes towards covering fixed costs and generating profit.
Variable Costs
Expenses that fluctuate with the level of production output, such as raw materials and direct labor.
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