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Rocky has a full-time job as an electrical engineer for the city utility.In his spare time, Rocky repairs TV sets in the basement of his personal residence.Most of his business comes from friends and referrals from former customers, although occasionally he runs an ad in the local suburbia newspaper.Typically, the sets are dropped off at Rocky's house and later picked up by the owner when notified that the repairs have been made.
Unique Individuals
Persons regarded as distinct because of their unique characteristics, attributes, or personalities.
Click-Through Rate
The percentage of people who click on a link or advertisement out of the total number of people who see it, used as a measurement of success in online advertising.
Cost Per Click
A digital advertising metric that measures the amount paid by an advertiser for each click on their advertising link.
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