Examlex
Budgeting software is often designed as a component of the company's Enterprise Resource Planning (ERP)system.
Evolution of Marketing
The progression of marketing strategies and methodologies over time, adapting to changing consumer behaviors, technological advancements, and market dynamics.
Relationship Marketing
A marketing strategy that focuses on attracting, maintaining, and enhancing customer relationships.
Production Orientation
A marketing strategy in which the firm focused on efficient processes and production to create quality products and reduce unit costs.
Sales Orientation
A business approach that focuses on selling as many products as possible, prioritizing sales volume over the satisfaction or needs of the customer.
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