When a Consumer Gives Little Thought or Time to the Purchase

question 70

Multiple Choice

When a consumer gives little thought or time to the purchase of a product she is in the habit of buying, she is making a(n) ________ buying decision.

• A) routine
• B) limited
• C) extensive
• D) high-involvement
• E) preconscious

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Definitions:

Democracy

A form of government in which power is vested in the people, who rule either directly or through freely elected representatives, emphasizing principles such as political equality, majority rule, and the protection of minority rights.

Women's Suffrage

The right of women to vote in elections, a pivotal part of the feminist movement aiming for equal political rights.

Social Reformer

An individual who advocates for changes to society in order to improve it, often focusing on issues like social justice, equal rights, and public welfare.

Feminist

An advocate for women's rights and equality between the genders, often involved in social, political, and economic movements.