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In Which Step of the Consumer Buying Decision Process Does

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In which step of the consumer buying decision process does a person decide what to buy?


Definitions:

Neurons

Specialized cells transmitting nerve impulses; the basic working units of the brain and nervous system.

Neuroglia

Neuroglia, also known as glial cells, are non-neuronal cells in the nervous system that provide support, protection, and nourishment to neurons.

Nerve Impulses

Electrical signals transmitted along nerve fibers, used for communication between neurons or between neurons and muscles.

Neuroglia

Non-neuronal cells in the central and peripheral nervous systems that provide support and protection for neurons.

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