A Product Advantage Is Defined As

question 3

Multiple Choice

A product advantage is defined as:

• A) a way in which the product will help the buyer.
• B) a performance characteristic of a product.
• C) the satisfaction a buyer feels about a purchase.
• D) a favorable result the buyer receives from use of the product.
• E) any physical characteristic of a product.

---

Definitions:

Measurement

The process or the result of determining the size, length, or amount of something, usually according to a set of standard units.

Nominal Scale

A classification system where numerical or non-numerical data are categorized without a natural order or ranking.

Measurement

The process of quantifying the characteristics of phenomena observed, usually by assigning numbers in a valid and reliable way.

Gender

The range of characteristics differentiating and categorizing males and females, and can reflect one's personal sense of identity based on societal norms.