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The Three Levels of Customer Relationship Marketing Are Transaction Selling,relationship

question 108

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The three levels of customer relationship marketing are transaction selling,relationship selling,and partnering.


Definitions:

Internal Integration

The process within organizations of combining and coordinating the efforts and resources of different departments or units to achieve unity of effort and consistent objectives.

Radical Product Innovation

The creation of products with groundbreaking technologies or novel features that significantly differentiate them from existing products.

National Policy

A course of action adopted and pursued by a government to guide decisions and achieve rational outcomes at the country level.

Dominant Cultural Patterns

The prevalent norms, values, and behaviors that characterize a society or organization and influence its members.

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