Suppose a Market Researcher Was Consulting Several Sources of Information

question 24

Multiple Choice

Suppose a market researcher was consulting several sources of information about the best location for a high-end furniture store,and found the following:
Percent of Luxury Purchases
2010 2011
City Census of Retailing Chamber of Commerce
Metropolis 5% 12%
Smallville 7% 17%
Gotham City 4% 10%
The Chamber studies were more recent,but how reliable is this new information? Why should the researcher question the numbers in the Chamber studies?

• A)age of the Chamber studies
• B)how the information was collected
• C)consistency of the Chamber information with the Census
• D)sufficiency of the information collected
• E)purpose of the study

Evaluate the conditions under which minority views influence group decisions and their resultant societal implications.

Understand the concepts of idiosyncrasy credits and their relevance in social hierarchies and influence.

Examine the psychological and social mechanisms behind the bystander effect and its implications in emergency situations.

Understand the correlation between power and corruption.

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Definitions:

Geocentric Staffing Model

A global staffing approach that selects the best individuals for positions regardless of their nationalities, focusing on global business needs.

International Business

Commercial transactions that occur across national borders, involving the exchange of goods, services, technology, and capital.

Qualified Candidates

Individuals who meet the necessary requirements and criteria for a job or position.

National Culture

The set of shared values, beliefs, customs, and practices that characterize a country or nation.