Which of the Following Buyers Would Have the Greatest Ability

question 103

Multiple Choice

Which of the following buyers would have the greatest ability to influence suppliers?

• A) A student ordering a pizza
• B) A student selecting a college or university.
• C) A department store influencing fashion designers
• D) Government negotiating the purchase of a helicopter for its army
• E) Homemaker buying groceries at the supermarket

---

Definitions:

Hiring Decision

This refers to the process and outcome of choosing a candidate to fill a job position within an organization.

AIDA Plan

A marketing strategy framework that stands for Attention, Interest, Desire, and Action, used to guide advertising efforts.

Application Letter

An application letter is a formal written document submitted by a candidate applying for a job, course, or specific opportunity, highlighting their qualifications and reasons for their interest.

Interview

An interview is a formal conversation between an interviewer and interviewee, typically used for the purpose of assessing the interviewee's suitability for a job or gathering information.