SCENARIO 9-2 You Know That the Decision on Which New Product to Product

question 67

Multiple Choice

SCENARIO 9-2
You know that the decision on which new product to produce must have widespread acceptance and be of the highest quality.Having reviewed the literature,you decide that this decision needs to be made by a group of your best managers.

-Referring to SCENARIO 9-2,you have decided to use the nominal group technique.This will give you the advantage of

• A)groupshift.
• B)participants being honest.
• C)building cohesiveness.
• D)generating many ideas.
• E)processing ideas quickly.

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Definitions:

Venture Capitalist

An investor who provides capital to startup companies or supports small companies that wish to expand but do not have access to equities markets.

Board of Directors

A group of individuals elected to represent shareholders and make key decisions on governance and policy direction for an organization.

Financial Institution

Organizations that provide financial services to its clients or members, including banks, credit unions, stock brokerages, and insurance companies.

Initial Public Offering

The process by which a private company becomes publicly traded by offering its shares to the public for the first time.