The Customer Benefit Package at LensCrafters Is Weighted More Toward

question 14

True/False

The customer benefit package at LensCrafters is weighted more toward the primary good, which is eyewear.

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Definitions:

Successive Approximations

A technique in behaviorism where behaviors are broken down into small tasks and each one is mastered in turn leading towards a target behavior.

Desired Response

The expected or targeted reaction or outcome from a given stimulus or action.

Discriminative Stimulus

A stimulus in the presence of which a particular behavior is reinforced, helping the individual to distinguish when certain behaviors are likely to be rewarded.

Classical Conditioning

A learning process in which an innate response to a potent stimulus comes to be elicited by a previously neutral stimulus through association.