Examlex
A researcher wants to estimate the percent of the population that uses the radio to stay informed on local news issues.The researcher wants to estimate the population proportion with a 90% level of confidence. He estimates from previous studies that no more than 30% of the population stay informed on local issues through the radio.The researcher wants the estimate to have an error of no more than .02. The necessary sample size is at least _______.
Customer Demographics
Statistical characteristics of consumers, such as age, gender, income, and education, used to identify market segments.
TAM, SAM, SOM
stands for Total Addressable Market, Serviceable Available Market, and Service Obtainable Market, respectively, and they are metrics used to estimate the potential market size and revenue opportunity for a product or service.
Disposable Income
The amount of income left to an individual after taxes have been paid, available for spending, saving or investing.
Product Application
Goods or services created to meet a demand, thereby providing a solution to a customer problem.
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