In Which Condition Would You Be Least Likely to Perform

question 1

Multiple Choice

In which condition would you be least likely to perform marketing research?

• A)small profit margin
• B)large profit margin
• C)large market size
• D)small market size
• E)none of the above

---

Definitions:

Demand

The quantity of a product or service that consumers are willing and able to purchase at various prices at a given time.

Optimal Order Size

The quantity that minimizes the total cost of inventory, including holding and ordering costs.

Annual Inventory Cost

The total cost associated with storing and maintaining a company's inventory over one year, including warehousing and insurance.

Maximum Inventory Level

The highest amount of inventory a business can hold to efficiently meet customer demand while minimizing holding costs.