This Analytical Technique Helps Determine What Features a New Product

question 29

Multiple Choice

This analytical technique helps determine what features a new product or service should have and how it should be priced.

• A)factor analysis
• B)perceptual mapping
• C)multiple discriminant analysis
• D)conjoint analysis

---

Definitions:

Deaf Ear Syndrome

A situation where feedback, concerns, or suggestions are ignored or dismissed by those in positions of authority or by the organization at large.

Performance Pressure

The stress and anxiety experienced by individuals or teams when they are required to perform at high levels, often due to external expectations or demands.

Unethical Behaviour

Actions or decisions that violate moral or professional norms, standards, and practices.

Goal Challenge

The level of difficulty and effort required to achieve a specific goal or objective, impacting motivation and engagement.