German Truck and Trailer Manufacturer,Schmitz Cargobull,mainly Serves Customers That Are

question 97

Multiple Choice

German truck and trailer manufacturer,Schmitz Cargobull,mainly serves customers that are operators of truck or trailer fleets.What sets the company apart is its expertise in telematics (the integrated application of telecommunications data) to monitor the current state of any Schmitz Cargobull-produced trailer.This is an example of using ________ to enhance customer value and increase ________ position.

• A) sales; competitive
• B) operations; marketing
• C) information technology; competitive
• D) human resources; marketing

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Definitions:

Foreign Assets

Investments or property owned by individuals or entities in countries other than their own, including stocks, bonds, and real estate.

Domestic Assets

Assets located within a country's borders and denominated in the country's legal tender.

Exports

Goods or services produced in one country and sold to buyers in another country, contributing to a nation's economy.

Nominal Exchange Rate

The speed at which one form of currency can be traded for another.