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A Platform Business Such as Airbnb Leverages Data Analytics to Differentiate

question 57

True/False

A platform business such as Airbnb leverages data analytics to differentiate its offer from that of competitors such as VRBO.


Definitions:

Employee Turnover

The rate at which employees leave a company and are replaced by new employees, which can impact organizational performance and morale.

Direct Sourcing

A recruitment strategy where companies use their own resources and efforts to find candidates for job positions, bypassing external recruiting services.

Referrals

The process of recommending someone for a job based on personal or professional contacts, often used to find potential candidates.

Company Web Site

An online platform owned and operated by a company to provide information about its business, products, and services to the public.

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