Examlex
The Equal Pay Act prohibits employers from having different pay rates based on race,gender,religion,disability or age.
Marketing Communication
The various methods and strategies used by companies to convey promotional messages about their products and brands to their target audience.
Personal Selling
A sales technique involving one-on-one interaction between a salesperson and a potential buyer to persuade the purchase of a product or service.
Business-To-Business
Transactions or relationships between two businesses, rather than between a company and individual consumers.
Imc
Integrated Marketing Communications, a strategic approach that coordinates different promotional tools and channels to provide a clear, consistent, and compelling message about an organization or product.
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