________ Is the Study of the Decision Process by Which

question 228

Multiple Choice

________ is the study of the decision process by which customers come to purchase and consume products.

• A) Customer buying logic
• B) Purchase decision model
• C) End-user purchase behaviour
• D) Consumer behaviour
• E) Buyer behaviour

---

Definitions:

Income Taxes

Taxes imposed by a government on individuals or entities based on their income or profits.

Deadweight Loss

A loss of economic efficiency that occurs when the equilibrium outcome is not achievable or not achieved in a market.

Administrative Cost

Expenses related to the general operation of a business, including office supplies, salaries of non-production staff, and rent.

Efficiency

The extent to which resources are utilized to their maximum potential, minimizing waste and maximizing output or outcomes.