Which of the Following Is Correct About the Product Mix

question 10

Multiple Choice

Which of the following is correct about the product mix and product line concepts?

• A) A product line is broader than a product mix.
• B) The product mix refers to the group of products a company has available for sale.
• C) The product line concept applies to physical products,while the product mix concept applies only to services.
• D) A product line focuses on convenience goods,while a product mix focuses on shopping goods.
• E) A product line is almost always more expensive than a product mix.

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Definitions:

Relevant Range

The span of activity or volume level within which the assumptions about fixed and variable costs are expected to hold true.

Direct Product Cost

The sum of all costs directly associated with the production of a product, including materials and labor.

Production Line Workers

Employees who work on the manufacturing line, directly involved in producing goods.

Milk Chocolate Bars

A confection composed of sugar, cocoa butter, milk product, and chocolate liquor, typically formed into bars.