Examlex
The perspective of 'communication as transaction' is preferred by your text's authors because:
Anonymous
Anonymous refers to actions or statements made without revealing one's identity or name.
Spontaneous
Occurring as a result of a sudden inner impulse without premeditation or external stimulus.
Free-flowing
Characterized by moving or conveyed smoothly and with little to no resistance; applied to liquids, information, conversations, etc.
New Ideas
Original thoughts or suggestions about possible courses of action or concepts that have not been previously considered.
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