Match Each Definition to the Corresponding Term

question 113

Multiple Choice

Match each definition to the corresponding term.
-A musician endorses a certain automobile.This is an example of ____.

• A)utility
• B)buzz marketing
• C)exchange process
• D)seller's market
• E)buyer's market
• F)marketing myopia
• G)social responsibility
• H)relationship marketing
• I)person marketing
• J)place marketing
• K)event marketing
• L)organization marketing
• M)interactive marketing
• N)lifetime value of a customer
• O)social marketing
• P)one-to-one marketing
• Q)strategic alliances
• R)not-for-profit organizations
• S)ethics
• T)mobile marketing
• U)wholesalers
• V)transaction-based marketing

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Definitions:

Desktop Slideshow

A computer feature that allows users to display a rotating set of wallpapers on their desktop.

Administrator Account

A user account with full permissions to modify, delete, and create new files, settings, and users on a computer or network.

Secure Passwords

Strong passwords that are hard to guess or crack, usually containing a mix of letters, numbers, and symbols, to protect user accounts.

Special Characters

Symbols or characters that are not found on a standard keyboard, used to perform specific functions or to represent specific values.