MATCH -_____ Are Tools That Help Marketers Trace,measure,and Interpret Data Related

question 148

Multiple Choice

MATCH
-_____ are tools that help marketers trace,measure,and interpret data related to social media marketing initiatives.

• A)influencers
• B)social networking sites
• C)social media monitoring
• D)app
• E)online forum
• F)demographics
• G)social media tool
• H)return on investment
• I)microblog
• J)social media marketing
• K)social media
• L)transparency
• M)social media marketing plan
• N)bookmarking site
• O)social media strategist
• P)social media analytics
• Q)social media platform
• R)content marketing
• S)social news site
• T)QR codes

---

Definitions:

Net Change

The difference between the closing price of a security on the trading day and its closing price on the previous trading day.

Wall Street Journal

A well-known international daily newspaper focusing on finance, business, and economic news, as well as market developments.

SOX

Refers to the Sarbanes-Oxley Act of 2002, a United States federal law that set new or expanded requirements for all U.S. public company boards, management and public accounting firms, aiming to protect investors from fraudulent financial reporting.

Public Accounting Firms

Professional services organizations that provide accounting, audit, tax, and consulting services to businesses and individuals.