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A(n)_____ Is a Software Program That Allows Online Shoppers to Compare

question 89

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A(n) _____ is a software program that allows online shoppers to compare the price of a particular product offered by several online retailers.


Definitions:

Retailers

Businesses that sell goods or services directly to consumers.

Intensive Distribution

A marketing strategy where a product is stocked in as many outlets as possible to achieve wide market coverage and accessibility.

Exclusive Distribution

A distribution strategy where a producer sells its product or service only through a single retailer or distributor in a specific territory.

Selective Distribution

A distribution strategy where a product is sold at a limited number of outlets in geographical areas to maintain exclusivity or control over the brand.

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