A Basic Measurement of Website's Effectiveness Is the Conversion Rate,which

question 136

Multiple Choice

A basic measurement of website's effectiveness is the conversion rate,which is the:

• A)number of people who, having previously visited the site, return to it for additional visits.
• B)proportion of visitors who mark the website as a favorite.
• C)percentage of people presented with a banner ad who click on it.
• D)percentage of website visitors who make purchases.

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Definitions:

Prime Cost

The sum of direct materials and direct labor costs associated with the production of goods.

Conversion Cost

Conversion cost is the sum of direct labor and manufacturing overhead costs, representing the total cost to transform raw materials into finished goods.

Fixed Overhead

Costs that do not vary with the level of production or sales volume, including rent, salaries, and insurance.

Monthly Lease Payments

Regular payments made for the use of property or equipment over a set period, typically agreed upon in a lease contract.