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Marketers are finding new product opportunities with two-income families demanding goods and services that fill the need for convenience,health,safety,and time constraints.
Moral Development
The method by which people cultivate appropriate attitudes and actions towards others in a community, in accordance with social and cultural standards, regulations, and legislation.
Prosocial Behavior
Behavior that is intended to benefit others, including acts of kindness, generosity, and cooperation.
Preconventional Level
In Lawrence Kohlberg's theory of moral development, the earliest stage where moral reasoning is based on personal consequences and external rewards or punishments.
Moral Development
This refers to the way individuals acquire suitable behaviors and mindsets towards fellow community members, guided by the norms, rules, and laws of society and culture.
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