Match Each Item with the Correct Statement Below

question 110

Multiple Choice

Match each item with the correct statement below.
-A person who controls the information that all members of a buying center will review is referred to as a(n) _____.

• A)merchandisers
• B)trade industries
• C)remanufacturing
• D)nearshoring
• E)end-use application segmentation
• F)global sourcing
• G)joint demand
• H)inelastic demand
• I)outsourcing
• J)value analysis
• K)gatekeeper
• L)commercial market
• M)reciprocity
• N)vendor analysis
• O)category advisor
• P)modified rebuy
• Q)demographic characteristics based segmentation
• R)influencers
• S)buyer
• T)customer-based segmentation

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Definitions:

Two-factor Theory

A theory in psychology proposed by Herzberg that identifies factors affecting workplace motivation, distinguishing between 'hygiene' factors and 'motivators'.

Job Context

Refers to the conditions, environment, and aspects under which a job is performed, including physical and social factors.

Equity Theory

A theory that focuses on how individuals perceive fairness in the distribution of resources and rewards within relationships, influencing their motivation and satisfaction.

Perceived Inequity

Perceived inequity is feeling under-rewarded or over-rewarded in comparison with others.