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Match Each Item with the Correct Statement Below

question 184

Short Answer

Match each item with the correct statement below.
a.target market
b.market segmentation
c.cohort effect
d.primary metropolitan statistical area
e.differentiated marketing
f.concentrated marketing
g.micromarketing
h.positioning map
i.VALS
j.AIO statement
k.core region
l.consumer product
m.demographic segmentation
n.Pareto's law
o.psychographic segmentation
p.geographic information systems
q.positioning
r.geographic segmentation
s.business product
t.mass marketing
-_____ is a targeting strategy that targets potential customers at a very basic level,such as by zip code,specific occupation,or lifestyle.


Definitions:

Business Combination

A transaction or event in which an acquirer gains control over one or more businesses.

Subsidiary Dissolved

The process of legally dissolving a subsidiary company, involving the winding up of its operations and distribution of its assets.

Subsidiary Incorporation

The process of legally establishing a subsidiary corporation, which then becomes an entity separate from the parent company.

Statutory Merger

A merger in accordance with specific laws where one company survives and the absorbed company ceases to exist.

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