Clairol Offers a Line of Hair Color Called "Nice N

question 144

Multiple Choice

Clairol offers a line of hair color called "Nice n Easy," which allows women to touch-up their hair and easily cover their gray hairs conveniently and easily at home. Based on research, Clairol knows that women aged 30 and above are most likely to need some type of color product to hide their gray hair and maintain a youthful appearance. What type of segmentation does Clairol use by targeting women over 30?

• A) demographic
• B) geographic
• C) psychographic
• D) benefit

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Definitions:

Accounting Cycle

A series of steps followed by an organization to track and process financial transactions, from the initial transaction to its inclusion in the financial statements.

Next Accounting Period

The future timeline or interval for which financial records will be prepared and analyzed, immediately following the current reporting period.

Closing Revenue

Closing Revenue typically refers to the total revenue recognized by a company at the end of a financial period.

Expense Accounts

Categories within financial accounting that track money spent or costs incurred by a company in its operational activities.