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What Are the Basic Requirements or Criteria Necessary for Effective

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Essay

What are the basic requirements or criteria necessary for effective market segmentation?


Definitions:

Organizational Members

Individuals who belong to and play roles within an organization, encompassing both employees and management.

Market Synergy

The enhanced outcome or advantage created when two or more market entities collaborate or combine their efforts.

Strategy-making Mode

Strategy-making mode refers to the approach an organization adopts for forming and implementing strategies, which can vary from systematic planning processes to more adaptive or reactive strategies.

Entrepreneurial

Characterized by the willingness to start, manage, and assume the risks of a business or enterprise in order to make a profit.

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