Describe How Psychographic Segmentation Is a Good Supplement to Segmentation

question 19

Essay

Describe how psychographic segmentation is a good supplement to segmentation by demographic or geographic variables.

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Definitions:

Passive Sentence

A sentence structure where the object of an action becomes the subject of the sentence.

Case Marker

A word or affix that indicates the semantic role played by some noun phrase in a sentence.

Semantic Indicator

A marker used to identify or signify the meaning or semantic content of a word, phrase, or sentence.

Morphemic Marker

A minimal unit of meaning or grammatical function, such as a prefix, suffix, or infix, that alters the meaning or grammatical category of a word.