Match Each Item with the Correct Statement Below

question 102

Multiple Choice

Match each item with the correct statement below.
-A(n) _____ is a small group of individuals brought together to discuss a specific topic.

• A)big data
• B)exploratory research
• C)secondary data
• D)primary data
• E)sampling
• F)hypothesis
• G)simple random sample
• H)interpretative research
• I)focus group
• J)marketing decision support system
• K)key performance indicator
• L)predictive analytics
• M)metrics
• N)marketing research
• O)quota sample
• P)test marketing
• Q)cluster sample
• R)data mining
• S)convenience sample
• T)controlled experiment

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Definitions:

Mean

A type of average calculated by summing values and dividing that sum by the number of values.

Average Scores

The mean value calculated by adding all the scores together and dividing by the number of scores.

Dependent-Samples T-Test

A statistical procedure used to compare the means of two related groups, indicating whether there's a significant difference under the assumption of normally distributed differences.

Research Hypothesis

A specific, testable prediction about the expected outcome of a study, often implying a relationship between variables.