Explain the Origins of the Era of Big Data in Marketing

question 94

Essay

Explain the origins of the era of big data in marketing research.

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Definitions:

Secularism

The belief that religion should play no role in public life.

Public Life

Activities and interactions that occur within the public sphere, often involving governance, community participation, and public discourse.

Religion

A set of beliefs, practices, and systems that relate humanity to spirituality and, sometimes, to moral values.

Hate Crime

A criminal act motivated by bias or prejudice against a particular group characterized by race, religion, sexual orientation, or other defining attributes.