How Can Firms Build Customer Loyalty

question 171

Essay

How can firms build customer loyalty?

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Definitions:

Looking Backward

A utopian science fiction novel by Edward Bellamy, published in 1888, depicting a future society in the year 2000 characterized by equality and cooperation.

Edward Bellamy

An American author and socialist, most famous for his utopian novel "Looking Backward" (1888), which imagined a future society based on cooperative ownership and the absence of poverty.

Looking Backward

A utopian novel published in 1888 by Edward Bellamy, depicting the year 2000 and the transformative impact of a socialist society on the United States.

Industrialization

The process by which an economy is transformed from primarily agricultural to one based on the manufacturing of goods, leading to technological innovation and urbanization.